Top 5 Pieces of Advice for New Riders from Seasoned Riders

There’s a lot of good advice to be said when it comes to new motorcycle riders. Everyone has their own opinions, and their own experiences. Despite there being such a multitude of advice to be given, we asked our Facebook followers to give us their number one for new riders. We managed to narrow it down to these 5 golden rules:

1. Rubber side down, shiny side up.

Out of all the advice that floats around in the motorcycle world, this piece probably takes the cake for being the most important one. To translate it more simply- keep the bike right side up.

2. Dress for the slide, not the ride.

Have you ever heard the saying “There’s two types of riders- those who have fallen and those who will?” It’s a popular phrase for a reason, with that reason being that all riders will eventually fall. Dressing in appropriate riding gear is essential in protecting yourself from injury when it does happen.

3. Don’t trust cagers.

If you think a car is trying to kill you, they are. Drivers can be unpredictable. They don’t always pay attention to the road the same way riders do. By staying on guard and driving like you’re invisible, you have a better chance of protecting yourself.

4. Always do a pre-ride safety check.

This may seem like a tedious thing to do every time you ride. However, this piece of advice could ultimately save your life one day. It’s important to always check things like your tire pressure, the fork seal, your gas level, and your chain- just to name a few. By spending just a minute or two before you ride, it can make the difference between you being right side up, or being right side down.

5. Take a motorcycle safety course.

You can get all of the advice you want from all of your friends and family. However, there’s no better way to learn real advice than by taking a motorcycle safety course. The class is taught by trained professionals who are there to teach you proper safety techniques. The class is offered at most motorcycle dealerships, and can really give you the tools and advice you need to be a safe rider.

Remember- Shiny side up, rubber side down!

End of Summer 2016 Bikes

autumnSummer is coming to a close and that means selling season is too. Before the weather starts cooling down, check out some of these bikes that are listed on ChopperExchange. Remember to click “Share this Listing” in the upper right hand corner of an ad if you see a bike your friends or family on Facebook might be interested in!

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Women Riders Month

May is Women Riders Month

May is Women Riders Month

May is a great month for motorcyclists! Not only is it the month to create and spread motorcycle safety awareness but it is also a month to celebrate our lady riders! Created a few years back by Harley-Davidson, May has since been declared Women Riders Month. Even more exciting is that lady riders are celebrated globally every year on May 7 for International Female Ride Day.

If you or a lady rider you know have been interested in joining a lady rider’s club, check with your local motorcycle dealership and you may find a new group to enjoy the open road with. Another great source for women rider’s is the Women Riders Now website. This upcoming weekend, May 27-30, they will be hosting the Babe’s Ride Out East Coast event, their first ever all-women camping trip on the East coast in 2016! Check out their Calendar of Events for a summer full of rallies and riding.

Harley-Davidson’s Rider’s Edge New Rider Course is a great way of introducing potential lady riders’ to life on the open road. Find your local Harley-Davidson dealership to get more information on how this program works and if it would be suited for you or a friend! 

If you’re interested in listing your American V-Twin motorcycle for sale, please feel free to visit our website at and use promo code CXBL20  for 20% off any listing.

Feel free to call (800)-523-7274 or email with any questions.



Check Your Helmet!

Check Your Helmet Month

April marks an important month for bikers and motorcycle safety — Check Your Helmet Month! Check Your Helmet Month is an initiative to ensure bikers get the highest quality of safety in the event a helmet will be used to save a life. Here are some tips and reminders:

  1. Aging – If your helmet has not been damaged or dropped, be sure to replace it every 3-5 years. Basic use and UV rays from those long, sunny rides can reduce the protective quality of your helmet after a while. Also, be sure to check with your local motorcycle dealership for helmet trade-in offers in the month of April. Some dealers offer up to 15% off your next helmet purchase with a trade-in.
  2. Impact – Crashes or even one drop can cause serious damage to the protective quality of your helmet. Even if there are no visible signs of damage, you should replace your helmet immediately if any impact occurs.
  3. Fit and Function – For the best fit, your helmet should rest about one inch above your eyebrows and should NOT roll forward or sideways when you move. Many dealers with apparel stores will help you find the proper fit if you ask! For function, check your local and state laws to make sure your helmet meets the minimum safety standards. You can also do this by looking for DOT stickers on the inside or outside of the helmet. Having this sticker ensures that your helmet has passed its tests for impact, penetration, retention and peripheral vision.

Additionally, make sure that your helmet is never exposed to insect repellents, gasoline, excessive heat or other harmful liquids and fumes. Exposure to harsh chemicals can degrade the helmet’s protective materials without any visible sign.

For more information on protection and helmet suggestions, check out this flyer by the Motorcycle Safety Foundation and the MotoUSA blog.

ChopperExchange April Promo

ChopperExchange April Promo

If you’re interested in listing your American V-Twin motorcycle for sale, please feel free to visit our website at and use this month’s promo code APCX16 for a FREE Highlighted listing upgrade ($20 value) on any Basic, Standard or Premium listing at checkout.

Feel free to call (800)-523-7274 or email with any questions.

Riding Time Promotions

With the weather getting warmer, motorcycle sales have finally picked up again! What better time than now to list your bike for sale?

This month, we are offering a FREE Basic listing or $9 OFF any listing choice. These are two great offers for those interested in selling their motorcycle on ChopperExchange.

To get the most out of this month’s promotion consider our best value package, the Premium Listing. Our Premium listing will ensure that your bike stays on our website until it gets sold, therefore you won’t have to worry about your ad running out of time. You will also get the bonus “Featured Listing” upgrade with this package. This upgrade will place your bike at the top of the search results for your year, make and model getting it the extra exposure to sell your bike even faster.

List your bike today by visiting our Sell Your Motorcycle page and use the promo code CE316X at checkout for a free basic listing or $9 off.

ChopperExchange March Promo!

ChopperExchange March Promo!

Please contact us at 1-800-523-7274 or, if you need additional assistance with selling your motorcycle.

Daytona Bike Week 2016

You don’t want to miss this year’s 75th anniversary of the Daytona Beach Bike Week. This 10-day event runs March 4-13 has tons of vendors, rides and shows to keep you busy! Here’s a list of a few events we think will be worth checking out. Let get started:

First on the list, make sure to “check-in” at Riverfront Park. At the corner of Beach and Main Street, you can stop by the welcome center and enjoy beautiful scenery along with great food, music and drinks. This is also the location where the raffle drawing for the 2016 Official Bike Week Motorcycle will be held. Make sure to get your raffle ticket hereThe drawing will be held at approximately noon on Saturday, March 12, 2016.

Ready to rock? Jesters Live will be hosting two weekends of music for Daytona Bike Week. Buckcherry and Blackberry Smoke will be opening up riding season on Friday, March 4 at 7:00 PM with Black Label Society performing with a special guest at 7:00 PM on Saturday. The following week, you can catch Creedence Clearwater Revisited and The Charlie Daniels Band on March 10th and 12th respectively. Tickets are set at $20 per show for general admission. These are shows you definitely don’t want to miss. You can purchase your tickets here.

Jester's Live Bike Week Shows

Jester’s Live Bike Week Shows

Last on our list is the Perewitz Custom Paint Show. If you have custom paint to show off this is something you want to make your way around to. Get the chance to win a trophy and see what kind of paint other bikers are showing off at this awesome custom show. This event will  be taking place at Jester’s Live on March 9th from 10:00 AM – 9:00 PM.

Perewitz Custom Paint Show

Perewitz Custom Paint Show

In honor of Daytona Bike Week 2016, ChopperExchange hosted an Instagram Bike Week Giveaway! Look out for more giveaways in the future:

ChopperExchange Instagram Giveaway

February ChopperExchange Instagram Giveaway

For more information and a calendar of events for what’s sure to be a legendary Bike Week, check out the Official Bike Week website


Last Batch of Summer 2015 Rides

Poof and yet another summer has passed by. Time is flying, so we figured it’d be a nice time to slow things down a bit and revisit some awesome rides listed on ChopperExchange during the last two months. Let’s get started.

P.S. All of the rides are still available for sale. Just click on the link above each photo to see the full listing.

2002 Harley-Davidson Heritage Softail Classic – 7,000 miles – $9,975
2002 Heritage Softail Classic


2004 Harley-Davidson Road King Custom – 13,662 miles – $10,900


2010 Harley-Davidson Ultra Classic Electra Glide – 24,000 miles – $16,500


2014 Harley-Davidson Softail Breakout – 2,350 – $15,990


2002 Harley-Davidson Sportster 883 – 10,000 miles – $3,000

2006 Harley-Davidson Softail Deuce – 8,925 miles – $10,400

1997 Harley-Davidson Heritage Springer – 11,930 miles – $12,000

2005 Harley-Davidson Fat Boy (15th Anniversary) – 6,200 miles – $12,000

Please contact us at or 1-800-523-7274, if you have questions about the bikes above or if you would like to list your own bikes for sale. We are always here to help.

Word of Mouth Marketing = Handshakes + Proactive Social Media Posts

As more and more motorcycle dealers are being acquired by large companies with a strong focus on the revenue and market share, the competition in the motorcycle market is becoming fiercer by the minute. Dealers now have to perform better and carefully watch their bottom line more than ever before. Huge parts of this fiercer approach to business are customer service and repeat business.

While word of mouth marketing is still considered the most powerful form of marketing, dealers now have consider the fact that it has changed over the recent years. Word of mouth no longer includes face-to-face conversations and handshakes, but also text messages and other personalized communication exchanged between the dealership and its customers. It is no longer enough just to focus on “old school” communication and hope that customers will innately spread “good words” about your business.

Instead, motorcycle dealers are now expected to have face-to-face conversations and shake hands with their customer, and also continue the conversation via e-mail, text messages and social media interactions.  More importantly, motorcycle dealers can no longer expect customers to spread the “good word” about their business because today’s customers suffer from social media fatigue. They simply have too many options and in the end may not end up sharing all of their positive experiences. As a result, dealers have to do a lot of word of mouth marketing themselves, if they really wish to increase repeat business and beat their competition.

Some of the best ways for dealers to spread good words about their establishments are posts on Facebook, Instagram and Pinterest. All three of these social media platforms are great for sharing personal and unique stories, such customer bike purchases and other happenings at the dealerships. Such posts are even more powerful when the mentioned individuals are tagged.

With the next year just around the corner, this is the perfect time to try a new approach to word of mouth marketing and customer retention. Happy 2015!