How to Sell to Your Existing Customers on Facebook

As most motorcycle dealers across the nation, you probably have a substantial list of individuals who have purchased from or visited your dealership in the past; your customers. This is a sacred list. It is essentially a gold mine of future sales.

What if we tell you that you can utilize your current customer list to create super targeted Facebook Newsfeed ad campaigns with offerings just for individuals who have a relationship with your dealership? If that is not tempting enough, Facebook also allows advertisers to create “lookalike” audiences that are similar to their current customer base. This is great from advertisers who are interested in acquiring new customers.

Facebook Newsfeed ads then show in the target audiences’ Newsfeed on desktops and mobile devices. The ads are large and can contain a good amount of text. Each ad is also accompanied by a website link of the advertiser’s choice.

Below are two examples of Facebook Newsfeed ads. Ads similar to this can be created and shown just to individuals on your current customer list and/or a lookalike audience.

facebook dealer ad

 

 

 

 

 

 

 

 

 

 

facebook dealer ad 2

 

 

 

 

 

 

 

 

 

 

Feel free to contact us at info@chopperexchange.com, if you are interested in learning more about custom audience advertising on Facebook. We are always happy to help.

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